Best Free Analytics Tools for pSEO

Data makes the difference between successful websites and unsuccessful ones. The more you know about how your performing, the easier it is to make improvements that can drive more traffic and get more sales.

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Screaming Frog

The Screaming Frog SEO Spider is a website crawler that helps improve onsite SEO by auditing for common SEO issues. It is a valuable SEO auditing tool that allows users to analyze and optimize their websites for better search engine visibility. Users can download and crawl up to 500 URLs for free or purchase a license for access to advanced features.
Free
$
$
€
0
–
$
€
259
Per Year

Pros:

  1. Detects broken links and server errors efficiently.
  2. Offers comprehensive audit of redirects and metadata.
  3. Integrates with Google Analytics, Search Console, and PageSpeed Insights.
  4. Capable of crawling JavaScript-rich sites and dynamic web pages.
  5. Advanced features include visual site architecture analysis and scheduled audits.

Cons:

  1. Free version limited to 500 URL crawls.
  2. Requires software download.
  3. Results can be difficult to interpret for non-technical users.
  4. Performance dependent on allocated memory and storage.
Check it Out!

Google Search Console

Google Search Console is a powerful tool for monitoring website performance in search results. It helps website owners track and maintain their site's presence in Google's search results. Users can access reports and features to optimize their site's search performance and monitor technical SEO aspects.
Free
$
$
€
–
$
€
Free

Pros:

  1. Comprehensive dashboard for manage Google SERP.
  2. Free to use.
  3. Insights into SEO rankings and page errors.

Cons:

  1. Learning curve for beginners.
  2. Limited to Google's search engine data.
  3. Alerts can be overwhelming.
  4. Focus on search performance, less on other analytics.
Check it Out!

Google Analytics

Google Analytics is a free analytics tool that provides detailed insights into website and app performance. It helps users create better reports, gather user data, and identify top-performing channels. Google Analytics 4 has replaced Universal Analytics as the next-generation measurement solution.
Free
$
$
€
–
$
€
Free

Pros:

  1. Accurate site traffic reporting with detailed insights.
  2. Seamless connection with other Google products.
  3. Customizable Reporting - Ability to tailor reports to specific needs.
  4. Detailed breakdowns of data for targeted analysis.
  5. Completely free.

Cons:

  1. Dashboard can be overwhelming for new users.
  2. Relies on sampling, can miss the full story of user interaction.
Check it Out!

PageSpeed Insights

PageSpeed web.dev offers an analysis tool to measure and optimize web page performance. It provides insights on factors like page speed, responsiveness, and visual stability, helping users improve their website's overall quality and user experience. Users can analyze their website by entering the URL and receiving valuable data and suggestions for enhancement.
Free
$
$
€
–
$
€
Free

Pros:

  1. Targets all devices - ensures web page speed optimization across mobile and desktop.
  2. Free to use
  3. Comprehensive analysis with detailed insights into performance metrics.
  4. Easy to interpret results
  5. Supports ongoing optimization

Cons:

  1. Requires some technical knowledge to fully understand.
  2. Single page analysis at a time - cannot analyze the whole site at once.
  3. Cumbersome for large websites - manual analysis of each page is time-consuming.
Check it Out!

Siteliner

SiteLiner is a free service that allows you to explore your website and identify key issues that impact your site's quality and search engine rankings. It helps reveal duplicate content, broken links, and other issues that need attention. SiteLiner provides summary reports and guides on interpreting the results to improve your website's performance.
Free
$
$
€
–
$
€
Free

Pros:

  1. Identifies duplicate content efficiently.
  2. Finds broken links quickly.
  3. Easy navigation and use.
  4. Integrates with Copyscape.
  5. Free to use.

Cons:

  1. Doesn't provide improvement suggestions.
Check it Out!
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